blond is an award-winning, London based, creative studio that believes in conscious design.

Philosophy

The Studio

Approach

Clients

Conscious Design™ is useful, deliberate and aware.

Useful. We believe products should have purpose and a positive impact on the user’s life.

It fits within the world we inhabit. Not just designed for today but designed to be passed down and enjoyed by future generations.

Deliberate. No detail is superfluous. Every design has a story and a meaning.

It fits within the world we inhabit. Not just designed for today but designed to be passed down and enjoyed by future generations.

Aware. It fits within the world we inhabit. Not just designed for today but designed to be passed down and enjoyed by future generations.

It fits within the world we inhabit. Not just designed for today but designed to be passed down and enjoyed by future generations.

We have an obligation to our clients to design innovative products with consciousness.

Whatever the job, the first thing we do is listen. Then we get to work, developing a straightforward and effective design strategy. We uncover a narrative that underpins our design process and forms the foundation of a meaningful product, space or experience.

The image shows a hand pointing at some sketches and images pinned on the wall.
The image shows tow people beside a pin board. One person is pointing at some sketches and images pinned on the wall.

Every project is different, so we react appropriately, applying any number of processes to help the it unfold naturally. We sketch to exchange ideas. Depending upon the project these sketches can be raw and purely communicative, or realistic to the product. 

A notebook with some quick sketches of a lamp.

The only way for us to work is to get our hands dirty. 3D printing, sketching, rig-building and prototyping are all go-to techniques that help us define and refine.

The image shows a person sanding a wooden object. There are wooden shavings on the persons apron which we can see in the background.

Our multi-disciplined team are experts in a range of 3D CAD programs. We use these programs throughout the process to ensure our ideas are realistic. Later in the process, we use the software to create manufacture-ready surfaces which can be sent directly to our network of suppliers.  

Selected Clients: