2018, Borrn, Feeding Bottle
To ensure longevity all bottle sizes, lid types, teats and attachments have been designed to work together so the bottle can grow with the child, or be passed down to future children. Silicone can withstand extreme temperatures, meaning repeated sterilising causes little to no wear and intentionally increased wall thicknesses further promote durability.
Design for Manufacture (DFM)
With sustainability in mind; all bottle sizes, lid types, teats and attachments have been designed to work together, so the bottle can grow with the child, further enhancing the longevity of the product.
When developing the Borrn range, it was important to us that we create products which help dismantle gender stereotypes, or at least; not play along with the dated idea that ‘blue is for boys and pink is for girls’. To achieve this, we applied a process of elimination. By removing hues used by other brands, colours known to make babies cry and ones relating to gender stereotypes – we were able naturally land upon the most suitable colours.