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blond is a design studio founded and under the creative direction of James Melia. The agency strives to uncover simple design solutions to what are often complex and multifaceted problems. Our work spans multiple sectors and design services, including Industrial Design, Branding, UX & UI and Packaging Design.
Whether for the physical or digital world, we use a thorough research methodology and a strategic lens to unpeel a problem’s layers of complexity to uncover new opportunities for innovative solutions. Our team of makers, designers and strategists carefully craft brands and products to deliver real user benefits that stand the test of time.
In the past year alone, our work has helped start-up clients to raise over $20m in investment to build their businesses and go on to become global leaders. Our approach not only focuses on the creation of products but encourages our clients to consider the broader picture, empowering businesses and enabling them to overcome financial obstacles.
No matter the brief or challenge, we deploy a straightforward three-step process: discover, design, and implement. As the project unfolds, we use a range of different tools to help our clients go from idea to fruition, including sketching, CAD, prototyping and 3D printing. We use digital methods for accuracy and efficiency, and analogue methods to ground our work — ensuring realism and a human touch.
From zero-waste circular packaging to steel water bottles and refillable deodorants, our process enables our team to not only find simple solutions but sustainable ones. Our Sustainable Manifesto outlines the ways in which we use design to have a positive impact on people and our planet.

2022, Red Dot Award, First
blond, Studio Ranking, Americas & Europe
2022, Design Week, Shortlisted
blond, Fold, Consumer Product Design
2022, European Product Design Award, Winner
blond, Fold, Consumer Product Design
2022, European Product Design Award, Top Design Winner
Ruka, Edge Slick, Wellness and Beauty
2022, Red Dot Award, Winner
Ruka, Edge Slick, Beauty and Wellness
2021, Red Dot Award, Second
blond, Studio Ranking, Americas & Europe
2021, Red Dot Award, Winner
Zobi, Hedgehog, Computing and Productivity
2021, Red Dot Award, Winner
Fussy, Refillable Deodrant, Packaging
2021, Red Dot Award, Third
blond, Studio Ranking, Americas & Europe
2020, Red Dot Award, Winner
DADI, Node One, Computing and Productivity
2020, IDA Design Award, Gold
Fussy, Refillable Deodorant, Eco-sustainable Design
2020, IDA Design Award, Silver
Fussy, Refillable Deodorant, Design for Sustainability
2020, European Product Design Award, Winner
Fussy, Refillable Deodorant, Beauty and Health Packaging
2020, European Product Design Award, Winner
Zobi, Hedgehog, IOT Security, Product Design
2020, Red Dot Award, Best of the Best
blond, Aperture Shredder, Productivity
2019, European Product Design Award, Gold
Borrn, Feeding Bottle, Childrens Products
2019, Red Dot Award, Winner
Borrn, Feeding Bottle
2019, Red Dot Award, Winner
Borrn, Teethers
2019, IDA Design Award, Honourable Mention
Borrn, Feeding Bottle, Childrens Products
2019, IDA Design Award, Gold
blond, Aperture Shredder, Product Design
2019, Dezeen Awards, Shortlist
blond, Emerging Studio of the Year
2019, Red Dot Awards, Winner
blond, Offline Phone
2017, Samsung QLED Stand Competition, Shortlisted
blond, Personality TV Stand

2022, Red Dot, First
Studio Ranking
2022, Design Week, Shortlisted
Consumer Product Design
2022, EPDA, Winner
Consumer Product Design
2022, EPDA, Top Design Winner
Wellness and Beauty
2022, Red Dot, Winner
Beauty and Wellness
2021, Red Dot, Second
Studio Ranking
2021, Red Dot, Winner
Computing and Productivity
2021, Red Dot, Winner
Packaging
2021, Red Dot, Third
Studio Ranking
2020, Red Dot, Winner
Computing and Productivity
2020, IDA Design, Gold
Eco-sustainable Design
2020, IDA Design, Silver
Design for Sustainability
2020, EPDA, Winner
Beauty and Health Packaging
2020, EPDA, Winner
Product Design
2020, Red Dot, Best of the Best
Productivity
2019, EPDA, Gold
Childrens Products
2019, Red Dot Award, Winner
Childrens Products
2019, Red Dot Award, Winner
Childrens Products
2019, IDA , Honourable Mention
Childrens Products
2019, IDA Design, Gold
Product Design
2019, Dezeen Awards, Shortlist
Emerging Studio of the Year
2019, Red Dot, Winner
Computing and Productivity

2022, TechCrunch, Impulse, Stovetop
2022, Design Week, AI
2022, Design Truth Podcast, blond
2022, Design Korea, Dizzie, Circular Packaging
2022, The Dieline, Dizzie, Circular Packaging
2022, Dexigner, Dizzie, Circular Packaging
2022, Packaging Europe, Dizzie, Circular Packaging
2022, Packaging News, Dizzie, Circular Packaging
2022, Rematerialise, Dizzie, Circular Packaging
2022, Sustainable Packaging News, Dizzie, Circular Packaging
2022, Design Week, Ruka, EdgeSlick
2022, Design Wanted, Ruka, EdgeSlick
2022, The Dieline, Ruka, EdgeSlick
2022, PackagingNews, Ruka, EdgeSlick
2022, LS:N Global, Ruka, EdgeSlick
2022, The Future Laboratory, Ruka, EdgeSlick
2022, World Brand Design Society, Ruka, EdgeSlick
2022, Design Wanted, blond, Fold
2022, Design Week, blond, Fold
2022, Core77, blond, Fold
2022, Yanko Design, blond, Fold
2022, It’s Nice That, Vent, Branding
2021, Context Podcast, blond
2021, Design Wanted, Zobi, Hedgehog
2021, Design Milk, Zobi, Hedgehog
2021, Develop3D, Zobi, Hedgehog
2021, Design Burger, Zobi, Hedgehog
2021, Pentawards, James Melia, The Purposeful Refillable
2021, FRAME, blond, Meet Me in the Metaverse
2021, Design Week, blond, How Designers Really Feel About Portfolios
2021, Dezeen, Fussy, Refillable Deodrant
2021, Dezeen, Fussy, Refillable Deodrant
2021, Design Week, Fussy, Refillable Deodrant
2021, Design Wanted, Fussy, Refillable Deodrant
2021, The Dieline, Fussy, Refillable Deodrant
2021, Packaging of the World, Fussy, Refillable Deodrant
2021, The Guardian, Fussy, Refillable Deodrant
2021, Evening Standard, Fussy, Refillable Deodrant
2021, World Brand Design, Fussy, Refillable Deodrant
2021, Oh My Code, Fussy, Refillable Deodrant
2020, The Masterpicks, blond
2020, Dezign Ark, Borrn, Feeding Bottle
2019, Dezeen, Borrn, Feeding Bottle
2019, LSN, Borrn, Feeding Bottle
2019, CNN, Borrn, Feeding Bottle
2019, Design Inspiration, DADI, Founding Node
2019, Design Inspiration, blond, Aperture Shredder
2019, Pallaoro Design, blond, Aperture Shredder
2019, Yanko Design, blond, Aperture Shredder
2017, Yanko Design, blond, Extrusion Shaver
2016, Hypebeast, blond, Segment Camera